The "Automotive Industry Development Policy" clearly stated that the development of energy-saving and environmentally-friendly small-displacement cars was encouraged, but large-displacement luxury cars have become popular at the Beijing auto show, which is widely recognized as the "automotive weather vane." Is automotive companies insensitive to policy orientation? It seems impossible to say that in the “two sessions†this year, representatives and members of Zeng Qinghong, deputy general manager of Guangzhou Honda, Li Shufu, chairman of Geely Holding Group, proposed proposals or suggestions for encouraging the development of small-displacement vehicles. In the product planning of auto companies, the Guangzhou Honda hatchback Fit, Dongfeng Peugeot 206, Dongfeng Citroen C3, Dongfeng Nissan March and other new cars are all very popular small-displacement cars in Europe. However, compared to the specific preferential policies of the governments of Europe, Japan, and other countries on small-displacement vehicles in terms of consumption tax, parking fees, etc., our policy encouragement has only remained verbally. In addition, in major cities such as Beijing, there are many restrictions on the adoption of the 1.0-liter displacement car. The environmental constraints make it difficult for manufacturers to repeatedly weigh when making the final decision. Since there are no restrictions on the production of large-displacement vehicles, since the profit rate of large-displacement vehicles is high, take a step forward. Of course, manufacturers are not keen to introduce small-displacement vehicles, and I am afraid that they are also affected by market orientation. Under the conditions of a market economy, there will be demand for demand, and the demand will be strong, and investment will be positive. Small-displacement cars can't get hot and they have to find reasons from the concept of consumption. Li Shufu, chairman of Geely Holding Group, believes that Chinese consumers always feel that cars are a symbol of wealth and status. In fact, cars are a means of transportation. Since it is a means of transport, if you have the money to buy a little better, if you don't have the money to buy it, you can solve the traffic problem. However, consumers have a psychological burden on buying a car, and buying a slightly smaller car does not seem to face face. This mentality has hindered the development of small-sized economy cars. The wrong concept is also reflected in the understanding of the car. Many consumers use the same investment as buying a car and buying a house. However, the automobile and real estate are two concepts. The selection of a real estate location can be value-added, but the car starts to “shrink†from the date of purchase and the more expensive cars “shrinkâ€. In recent years, the price of cars has been reduced by waves, and the more expensive cars, the greater the room for price reduction. In addition, car prices are only part of the consumer spending of cars. Consumers are required to spend a certain amount of operating expenses each year. The larger the car's displacement, the higher the fuel consumption, and the higher repair fees and insurance premiums. A friend spent 210,000 yuan two years ago to purchase a 2.0-liter medium-to-high-end sedan. After completing licenses and insurance, the cost has approached 240,000 yuan. At that time, like most consumers, the idea was to buy a car and bite his teeth "in one step." However, two years later, her ideas have changed - for a city office worker, the more meaning of a car is just a means of transport. Not long ago, she was determined to change the use of cheaper auto-economy economy cars, can be a consultation, their own old cars, including a license fee worth 145,000. Because, in the past two years, only the price of this car has been reduced by nearly 30,000 yuan! I hope that the friend who wants to buy a car "in one step" can be inspired by the example above. People's Daily (16th edition, June 28, 2004)
Why small displacement cars do not heat up
The "Automotive Industry Development Policy" clearly stated that the development of energy-saving and environmentally-friendly small-displacement cars was encouraged, but large-displacement luxury cars have become popular at the Beijing auto show, which is widely recognized as the "automotive weather vane." Is automotive companies insensitive to policy orientation? It seems impossible to say that in the “two sessions†this year, representatives and members of Zeng Qinghong, deputy general manager of Guangzhou Honda, Li Shufu, chairman of Geely Holding Group, proposed proposals or suggestions for encouraging the development of small-displacement vehicles. In the product planning of auto companies, the Guangzhou Honda hatchback Fit, Dongfeng Peugeot 206, Dongfeng Citroen C3, Dongfeng Nissan March and other new cars are all very popular small-displacement cars in Europe. However, compared to the specific preferential policies of the governments of Europe, Japan, and other countries on small-displacement vehicles in terms of consumption tax, parking fees, etc., our policy encouragement has only remained verbally. In addition, in major cities such as Beijing, there are many restrictions on the adoption of the 1.0-liter displacement car. The environmental constraints make it difficult for manufacturers to repeatedly weigh when making the final decision. Since there are no restrictions on the production of large-displacement vehicles, since the profit rate of large-displacement vehicles is high, take a step forward. Of course, manufacturers are not keen to introduce small-displacement vehicles, and I am afraid that they are also affected by market orientation. Under the conditions of a market economy, there will be demand for demand, and the demand will be strong, and investment will be positive. Small-displacement cars can't get hot and they have to find reasons from the concept of consumption. Li Shufu, chairman of Geely Holding Group, believes that Chinese consumers always feel that cars are a symbol of wealth and status. In fact, cars are a means of transportation. Since it is a means of transport, if you have the money to buy a little better, if you don't have the money to buy it, you can solve the traffic problem. However, consumers have a psychological burden on buying a car, and buying a slightly smaller car does not seem to face face. This mentality has hindered the development of small-sized economy cars. The wrong concept is also reflected in the understanding of the car. Many consumers use the same investment as buying a car and buying a house. However, the automobile and real estate are two concepts. The selection of a real estate location can be value-added, but the car starts to “shrink†from the date of purchase and the more expensive cars “shrinkâ€. In recent years, the price of cars has been reduced by waves, and the more expensive cars, the greater the room for price reduction. In addition, car prices are only part of the consumer spending of cars. Consumers are required to spend a certain amount of operating expenses each year. The larger the car's displacement, the higher the fuel consumption, and the higher repair fees and insurance premiums. A friend spent 210,000 yuan two years ago to purchase a 2.0-liter medium-to-high-end sedan. After completing licenses and insurance, the cost has approached 240,000 yuan. At that time, like most consumers, the idea was to buy a car and bite his teeth "in one step." However, two years later, her ideas have changed - for a city office worker, the more meaning of a car is just a means of transport. Not long ago, she was determined to change the use of cheaper auto-economy economy cars, can be a consultation, their own old cars, including a license fee worth 145,000. Because, in the past two years, only the price of this car has been reduced by nearly 30,000 yuan! I hope that the friend who wants to buy a car "in one step" can be inspired by the example above. People's Daily (16th edition, June 28, 2004)