Hefei Wanli 2,000,000 All-steel Tire Project is part of Hefei Wanli Tire Co., Ltd., which was jointly invested and built by Guangzhou Fengli Rubber Tire Co., Ltd. and Hefei Jianghuai Automobile Co., Ltd. It is located in Gangji Jianghuai Auto Parts Industrial Park, Gangji Town, Changfeng County, Hefei City. The project covers an area of ​​500 mu with a total investment of 2 billion yuan. The construction started in June 2015 and will be completed and put into production in December 2016. It will have an annual production capacity of 2 million all-steel radial tires.
Wanli Tire
Wanli Tire has always enjoyed a reputation among supporting car manufacturers and consumers. As the first tire brand in China to introduce professional technology to produce a full range of radial tires and radial tires, Wanli Tire provides support for more than 20 automakers in China. It is not only the only independent brand that enters the mid-size car market, but also The first independent brand that entered the Japanese supporting system became the “Exported Brand for Key Cultivation and Development†of the Ministry of Commerce, and the “China Top Brand Product†of the General Administration of Quality Supervision, Inspection and Quarantine. It sold well in more than 150 countries and regions such as Europe, America and Australia. After more than 20 years of development, Wanli Tire now has three series of passenger car radial tires, light truck radial tires, and radial truck tires, which include cars, SUVs, large passenger cars, and heavy trucks . With a wealth of product lines, excellent product quality, reliable and distinctive performance, reasonable and reasonable product prices, warm and thoughtful after-sales service, Wanli Tires won the love and support of the majority of users, in September 2014 ushered in the 100 million tires went offline.
The foundation of the Hefei Wanli 2 million all-steel tire project is a milestone in the history of the development of Wanli Tire. After the project is put into production, it will further expand the market scale of Wanli tire truck tire products and increase its share in the high-end market of tires at home and abroad. It is worth mentioning that the foundation of the Hefei Wanli 2 million all-steel tire project was built with the highest technical standards in the domestic tire industry, adopting global advanced production technology and technical equipment, and striving to create “low-carbon economy, green manufacturing, and intelligent management. "The development model will become a modern factory with leading technology in China after it is put into operation, and it will reach world-class and domestic-leading standards.
Cross-regional cooperation to establish the automotive industry chain
Integrating the model of Hefei Wanli's 2 million all-steel tire project, it will play a significant role in demonstrating a stronger and stronger domestic automobile industry chain. In recent years, the scale of China's automobile industry has leapt to the top in the world, but the layout of the automobile industry resources is still relatively fragmented. The same is true for the spare parts enterprises located in the upper reaches of the automotive industry. This decentralized situation is not conducive to the Chinese auto industry to give full play to its scale advantages, and it is increasingly difficult to adapt to the trend of automobile industry integration and cluster development. China's auto industry urgently needs to integrate resources, including the promotion of "marriage" between upstream and downstream enterprises across the region, and to achieve mutual expansion and expansion. This time, the Hefei Wanli 2 million all-steel tire project has embarked on a path of cross-regional cooperation between upstream parts and auto parts companies.
From the perspective of traditional trade cooperation, Jianghuai Automobile has taken a solid step in the strategic integration of the supply chain; Wanli Tire has further optimized the industrial structure and layout by implementing the strategy of “going out†to form a situation that echoes the North and South. From a strategic point of view, Jianghuai Automobile and Wanli Tire Co., Ltd., through capital cooperation, constructed a close industrial chain and improved the competitiveness of the upstream and downstream industries. This move will become a model for new models of automobile manufacturers and tire manufacturers to create industrial chains. For Wanli Tire dealers and customers, they will also be able to enjoy the advantages brought by the scale effect of production capacity. Through the upgrading of production capacity and the input of advanced equipment and technology, the product quality of Wanli Tire will be more stable and superior; Economic growth in both regions will also play a powerful driving role. Deputy Director Liang Yu of Guangzhou State Assets Supervision and Administration Commission stated that with the foundation of the Hefei Wanli 2 million all-steel tire project, Wanli Tire will usher in new development opportunities and open a new chapter. This foundation-laying ceremony is the accumulation of success in the past and is the starting point of the new strategy. Wanli Tire will adhere to the vision of “National fetal force and bearing happiness†and strives to enter the top ten domestic tire industry and domestic semi-steel in 2020. The top five, and become the benchmark for domestic semi-steel tires in terms of technology and brand.
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