With the introduction of foreign tire labeling systems in succession, coupled with China's tire industry does not pay attention to quality, only keen to suppress prices, as well as the slow growth of innovation capabilities and other factors, China's tire exports are facing enormous challenges.
Wang Baixia, director of the product technology research department of the China Automotive Technology and Technology Research Center’s “China Automotive Industry Yearbook†magazine, recently stated that “to increase the consumer market’s awareness of green tires and to strengthen government policy guidance is to work in the future with both handsâ€. ".
It is understood that from November 1, 2012, the European Union requires that tires for passenger cars, light truck tires, truck tires, and buses sold in the European Union must be labeled to identify the tire's rolling resistance (fuel efficiency), rolling noise, and slippage. Grab the level of performance. The United States also proposed a replacement tire performance rating label system and the US Environmental Protection Agency's Smartway certification system.
The so-called green tire is a comprehensive consideration of the three types of performance that European tire labeling emphasizes, and the final result is ABC three grade tires. “In fact, this label is equivalent to the energy efficiency label on Chinese refrigerators or air conditioners,†said Markus Bruckner, LANXESS's global public affairs and green tires project manager. "Although there is no official or official definition of green tires, Langsheng and other tire manufacturers believe that grade C or above is a green tire."
Green tires can not only reduce the rolling resistance by 20%-30%, thereby reducing fuel consumption by 4%-7% of the entire vehicle, but also shorten the braking distance, thus ensuring the safety of occupants. "In fact, many consumers have insufficient understanding of green tires. If they can realize that green tires are as important as airbags, they will not change if they don't buy green tires," said Wang Baixia.
Of course, in addition to increasing education and publicity for consumers, the regulation and guidance of national laws and regulations are equally important. Since 2010, China has issued many policies, of which the “Technical Code for Green Tires†and the “Technical Code for Meridian Tire Technology†just released in 2014 are only the standards for industry self-discipline.
"Overall, the domestic tire industry related policies and regulatory standards system is not perfect, only the country will be green tire standard regulations, vehicle companies will abandon consideration to suppress costs, and strive to meet the national system," Wang Baixia concluded. "Regulation of tyre labelling is still imminent."
Comprehensive factors at home and abroad have been “pushing†tire product technology upgrades. Qian Mingcheng, CEO of LANXESS Greater China, said: “As a domestic tire company, we accelerate the R&D production capacity of green tires and achieve an early total product count, and green tires will Become an inevitable trend for domestic companies."
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