According to market research firm NPDDisplaySearch, the 2013 financial report released by various LED companies can be analyzed. Compared with 2012, 2013 is indeed a year in which the LED industry begins to reverse, but overall it is still downstream. Growth and profitability are higher than those of upstream wafers.
NPDDisplaySearch summarizes three main reasons: 1. National policy interventions, such as the Chinese government subsidizes upstream wafer production equipment, the subsidy quota is more than 50, and the total amount is more than 50 billion, causing Chinese chip manufacturers to grab the market at low prices and eroding Taiwan chip manufacturers to profit. Capacity; 2. Downstream packaging extends downwards, extending from LED component packaging to brand and application modules, improving profitability and increasing turnover; 3. Less capital expenditure, more flexible in capital use, and easier to do Divorce from different industries and develop new businesses.
Further analysis of various companies, NPDDisplaySearch found that the industrial structure is gradually moving toward the direction of the larger Evergrande. The largest three companies account for more than 70 of Taiwan's overall LED industry. We can foresee the merger or closure in the next few years. The situation of the factory will continue to occur. There will be only one or three LED wafer factories in Taiwan. After the wafer factory is stabilized, it can play a positive role in the price of the LED market. It is not expected to increase the price due to shortage of goods. But at least the price cuts will not be as dramatic as in 2012 and 2013, reaching a price cut of 15 per quarter.
Looking forward to 2013, the lighting market is growing rapidly. It is mainly divided into commercial lighting and government subsidized street lighting related markets. The LED lighting market is still the fastest growing and most important focus, but with the price drop and the continuous improvement of technology, the future lighting In addition to the alternative market, there will be different types of lighting systems, and the replacement and penetration of unexpected lamps will increase significantly, from 2.8 in 2012 to 5.5 in 2013. The annual growth rate is compared with 2012. It is about 1.96 times.
NPDDisplaySearch analyzes the main growth drivers of commercial lighting from bulbs and lamps. Since the opening time of commercial lighting applications is 24 hours, for example: basement or driveway lights, most of them are open all day, government street lights. The main demand comes from mainland China and emerging markets such as Brazil, Russia and Mexico. The LED lighting has penetrated rapidly. In the first two or three years, due to the complicated LED specifications and unclear specifications, it is not conducive to large-scale companies. As a result, the lighting business of each company is a loss. Only small-scale and flexible business models can be changed. The company can survive.
However, after 2014, due to the merger and strategic integration of the wafer factory, the closure of the packaging factory or the extension of the brand and the channel downstream, large-scale companies took various resources including brand advantages and price advantages to enter the lighting market, and cooperated with the government to develop LEDs. It is foreseeable that the market will reshuffle the safety regulations and standards of the lamps. As the application of lighting grows year by year, it will also affect the entire LED lighting supply chain and change.
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